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Preeta Sukhtankar

Founder of The Label Life, a leading online fashion eCommerce brand

About

A single adoptive mother, and a dynamic entrepreneur, Preeta Sukhtankar is a woman of substance who brings a unique perspective to her extensive business experience in the fashion and entertainment industries. Founder of The Label Life, one of India's first direct-to-consumer fashion e-commerce brands, Preeta's entrepreneurial journey was a culmination of her years of experience in the field. Her journey began as a journalist at Elle magazine, where she honed her communication skills.

Transitioning seamlessly, she ventured into television production at MTV, and played a pivotal role in starting a show named ‘MTV Style Check’, displaying her adaptability and flair for creativity. However, it was her stint in founding a celebrity management firm that ignited her entrepreneurial spirit.

The culmination of her experiences led to the birth of The Label Life. Driven by her passion for innovation, Preeta transformed her past experience into a thriving venture. As the force behind The Label Life, Preeta led a team of empowered women, steering the brand toward success with her visionary leadership. 

Awards and accomplishments

Awards and accomplishments

Preeta Sukhtankar’s journey to entrepreneurial success defies conventional odds. With no MBA or a background in business, she ventured into a competitive landscape dominated by bright minds from prestigious institutions like IIT and IIM. Moreover, she tackled this challenge as a single mother, adding another layer of complexity to her path. 

Preeta’s prior experience as a member of the features team at ELLE India provided her with valuable insights into the fashion and lifestyle industry. Her contributions extended beyond editorial work as she played a pivotal role in raising over $5 million for ELLE’s Breast Cancer Campaign.

Why Preeta Sukhtankar ?

With over 13 years of experience in luxury, brands, and fashion, Preeta’s journey from her early days at The Sunday Observer to her pioneering role at Elle magazine, is inspiring, and insightful, making her an ideal choice for speaking engagements. 

Moreover, as a single adoptive mother, she embodies strength, determination, and the courage to pursue her passions against all odds. Her ability to navigate through the ever-changing landscape of startups makes her insights invaluable for aspiring entrepreneurs and industry professionals alike.

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